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Watch: UK indie retailers stage nationwide ‘Wake Up To Organic’ event

Independent retailers across the UK this week took part in the annual Wake Up To Organic event, organised by the Organic Trade Board (OTB).

The event, supported by suppliers, wholesalers and organic food brands, sees health food and wholefood retailers laying on a free organic breakfast for regular shoppers and passers by alike. The OTB says the event helps carry the organic message to a wider than usual audience, and is a great way for indie retailers to convert ‘dabblers’ into regular organic shoppers.

We went out onto the streets of Brighton to find out how retailers in our home city were marking the occasion. Here is our video round-up of the day’s activities.

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About the Author

Jim Manson

Writer & Editor
Jim Manson is editor-in-chief of Diversified Communications UK‘s natural and organic publishing portfolio. He’s written widely on environment and development issues for specialist magazines and national media, including the Financial Times, The Guardian, The Times, and World Bank Urban Age

Articles by Jim Manson

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