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Glanbia Nutritionals puts the muscle into mocha

US sports nutrition and dairy ingredients specialis Glanbia Nutritionals has been creating a stir with its newly launched ProTherma hydrolyzed whey protein, created for the hot ready-to-mix powdered beverage and food markets.

This attention-grabbing innovation in hot ready-to-mix applications was recognized at the recent Drinktec exhibition held in Munich, Germany, where Glanbia Nutritionals’ Muscle Mocha product concept powered by ProTherma was chosen out of hundreds of entries as a finalist for the World Beverage Innovation Awards.

ProTherma is also c highlighted product at the Glanbia Nutritionals booth at this year’s SupplySide West in Las Vegas. Please stop by booth #U157 to learn more or contact us to schedule a meeting

ProTherma is an agglomerated hydrolyzed whey protein designed to withstand high temperatures giving it the ability to stay soluble and stable when added to hot water. It is said to function better than conventional whey proteins, “dissolving completely with no coagulation”.

Consisting of 85% high density low lactose protein, the products is positioned as a convenient way to achieve protein fortification in hot ready-to-mix powdered applications that include coffees, teas, hot chocolates, malt drinks, soups, oatmeals, coffee pods and coffee creamers. It is is GRAS, Kosher and Halal approved.

“With the growing demand for hot beverages and the continued interest from consumers for protein enriched products, the addition of ProTherma to our portfolio will provide an exciting new alternative for our customers and their consumers. We have made it easier to formulate heat stable and protein rich ready-to-mix powdered applications,” said Ram Nimmagudda, Ph.D., senior director performance and wellness bioactives for Glanbia Nutritionals.

 

 

 

 

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About the Author

Jim Manson

Writer & Editor

Jim Manson is editor-in-chief of Diversified Communications UK‘s natural and organic publishing portfolio. He’s written widely on environment and development issues for specialist magazines and national media, including the Financial Times, The Guardian, The Times, and World Bank Urban Age

Articles by Jim Manson

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