Bristol-based Better Food Company is partnering with plastic pollution non-profit City to Sea on a #ContactlessCoffee initiative that is enabling the organic, local and ethical retailer to create a safe way to revive the use of reusables.
Reusable drinks cups have been banned by many larger coffee shop operators amid fears that reusable cups could be source of virus transmission to staff. But City to Sea says the bans are unnecessary and are predicated on “misinformation around the supposed hygiene benefits of single-use plastics”.
The retailer and charity have worked together to create a short video highlighting the latest best practice when it comes to reusables.
“Part of this campaign will be establishing an Action Group on Reusables to continue to provide guidance based on facts, not fear”
Explaining the thinking behind #ContactlessCoffee, City to Sea says: “With the Government guidance currently saying “It is up to the individual business to decide whether they allow the use of reusable cups or containers during this period”, we want to support businesses in making the right decision. Reusables CAN be used safely and accepting them doesn’t have to be complicate.
“We’ll be working closely with Better Food and others over the coming weeks, to continue to support businesses get back up on their feet in the safest, most responsible way and in alignment with Government guidance. Part of this campaign will be establishing an Action Group on Reusables to continue to provide guidance based on facts, not fear.”