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Bringing the natural and organic products industry the latest food and drink news from around the World.

Earth Fare’s ‘live longer’ message connects with US consumers

In 2017 US health and wellness retailer Earth Fare launched a new promotion with the strapline ‘Live longer with Earth Fare’. As value propositions go it’s a pretty bold one. And it seems to have connected well with US consumers. This month, the Asheville, North Carolina-based retailers will open its 47th store, in Viera, Florida.

Growing NPD and wider availability boost global organic milk market

A new report from Technavio forecasts that the global organic milk market to grow at a CAGR close to 5% over the the period 2019-2023

7 sustainable food trends to watch out for in 2019

This year is expected to be an important one for the sustainable food industry. Specialist consultancy Ecovia Intelligence has compiled this handy summary of seven sustainable food trends we can expect to see coming through in 2019. 

UK overtakes Germany as vegan NPD world leader

New data from Mintel reveals the UK has overtaken Germany as world leader in vegan food launches. 

US GMO labelling law: A troubling tale of smiley faces, glaring omissions and bio-washing

The Organic Trade Association says it is “deeply disappointed” in the US Department of Agriculture’s (USDA) final GMO labelling law, which was announced at the end of December.

Detox term ‘misuse’ prompts name change at Pukka

UK-based organic herbal wellbeing company Pukka Herbs has relaunched its popular Detox tea under a new name – Feel New.

Tall order: Emirates Airlines commissions $40m ‘better than organic’ vertical farm

Emirates Airlines has commissioned a US$40 million vertical farm to provide its passengers with fresh, pesticide-free salads and greens. It will be, in the words of Dubai’s ruler, Sheikh Mohammed, “better than organic”. Michael Wale has been to Dubai to find out more. 

Unilver adds Vegetarian Butcher to growing plant-based portfolio

Food and personal care multinational Unilever is acquiring Netherlands-based The Vegetarian Butcher. 

‘Deforestation effect’ means organic is worse for the climate, Swedish researchers claim

Organically farmed food has a bigger climate impact than conventionally farmed food, due to the greater areas of land required and a resultant increase in deforestation globally. 

Food fight: Meet the Swedish organic retailer waging war on fake food

Johannes Cullberg is a man on a mission. The Swedish ethical entrepreneur and founder of Stockholm’s iconoclastic organic store Paradiset is waging war on what he calls ‘fake food’ – and the big grocery retailers who sell it.

Growth-hungry HIPPEAS appoints Joe Serventi as global CEO

US-based organic snack innovator HIPPEAS has appointed Joe Serventi as global CEO. HIPPEAS founder, Livio Bisterzo, becomes chairman of the company. 

Need I say More?

Holland & Barrett CEO Peter Aldis talks here with NPN’s Jim Manson about the retailer’s new flagship More store at Marble Arch and how it plans to become a £1 billion business by 2020

Embrace organic’s ‘whole systems' approach, IFOAM EU president urges

IFOAM EU’s Vision 2030 agenda should be a “blueprint for working together” the organization’s president, Christoper Stopes, said today in his opening address at the European Organic Congress in Tallinn, Estonia.

LaCroix comes out fighting as its ‘all-natural’ claim is disputed

US-based National Beverage Corporation, maker of LaCroix sparkling water, is fighting back against a class action lawsuit filed by law firm  Beaumont Costales. 

Transitional organic certification scheme for US farmers launched

A new transitional certification programme for products from farmers who are in the process of becoming organic has been launched in the US.