Free From

Bringing the natural and organic products industry the latest free from news from around the World.

Backed By Ex-Nestlé Directors, Spain’s Plant-Based Pink Albatross Set To Disrupt The Ice Cream...

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Based in Madrid, Pink Albatross is the first plant-based ice cream brand in Spain offering clean-labelled dairy-free ice creams suitable for vegans and gluten-free...

Rude Health revitalizes breakfast

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Rude Health has unveiled its new and revamped range of mueslis, granolas and porridges with simple front of pack functional health messaging which it...

Asda Cuts Prices On Free-From Food To Make It More Accessible

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Asda has reduced the prices of free-from foods in a bid to make them more accessible. The retail giant is investing £6.17 million in ‘ensuring...

Ulrick & Short claims ‘big jump forward’ for vegan bakery

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Ulrick & Short has launched a new ingredient which, it says, “significantly closes the gap between non-vegan bakery goods that consumers love" and vegan alternatives. 

Canada’s SunOpta launches into lucrative snack bar space

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Canadian plant-based food and beverage multinational SunOpta is moving into the multi-billion dollar snack bar space, with the nationwide launch of its organic arbor bar. 

‘Green’, ‘clean’, ‘cruelty-free’ …. and unhealthy?

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Meat alternatives are often positioned as more ethically responsible and greener meal options. Assumptions are sometimes made that they are also healthier. But are they?

Third of young Britons have switched to plant-based milk

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A third of young Britons have made a switch to plant-based milk alternatives, according to new research from Mintel.

US plant-based food sales grow 20%, outpace overall food sales 10x

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New data released by the Plant Based Foods Association shows that sales of plant-based foods in the US grew 20% last, to be worth just over $3.3 billion. 

Wessanen agrees €885m takeover by PAI-led consortium

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Leading European natural and organic food company Wessanen has announced on Friday (12 April) that it had accepted a takeover offer valuing the firm at around €885 million.

Veggie burgers to be renamed ‘veggie discs’ under new EU food naming laws

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Veggie burgers will be renamed ‘veggie discs’ under proposed new EU regulations on food labelling. 

Non-dairy ‘milk’ relabelling “unnecessary, costly, and unconstitutional”, PBFA tells FDA

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The Plant Based Foods Association (PBFA) has told the US Food & Drug Administration that forced relabelling of plant-based drinks and food products would be “unnecessary, costly, and unconstitutional”.

Confusion over natural claims drives free-from ‘revolution’

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Confusion over what the term 'natural' means when applied to food products is driving a free-from "revolution", says consumer behaviour specialist Mintel.

Growth-hungry HIPPEAS appoints Joe Serventi as global CEO

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US-based organic snack innovator HIPPEAS has appointed Joe Serventi as global CEO. HIPPEAS founder, Livio Bisterzo, becomes chairman of the company. 

Sweden tightens up free-from labelling controls

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Sweden is tightening controls on the labelling of free-from foods, including taking measures to ban misnomers such as ‘gluten-free margarine’ 

International natural and organic food producers gather for London show

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Nearly 400 exhibiting companies from 42 countries will be showcasing their latest food and drink innovations to thousands of trade buyers and retailers at The Natural Food Show (ExCel, London, 22-23 April), which starts opens on Sunday.