Green Claims: The fight against greenwashing must be based on methodologies promoting the transition towards more sustainable food systems

IFOAM Organics Europe welcomes the publication of the Substantiating Green Claims initiative by the Commission, in particular the acknowledgement that Life Cycle Analysis (LCA) methodologies like the Product Environmental Footprint (PEF) are not relevant to evaluate the environmental impact of bio-sourced products such as food and textiles. Jan Plagge, IFOAM Organics Europe’s President, said: “Fighting…..

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