Juan Merida, CCO de Roca Defisan
Could you share with us some great idea to continue promoting this sector?
At ROCA we continue working to bring to our country the most punctual techniques in the world for the elimination of post-harvest insects. The biggest idea is to inform all the products, manufacturers and stockists that already have real possibilities in our country and, above all, certified by the CAAE that it is now possible to provide a solution to their habitual problems of infestation and the possibility of bio-preserving. your merchandise, extending the useful life of your products.
What is your greatest hope for the future of organic?
That the authorities continue to promote the control of the manufacturing and production phases so that the ECO label continues to have its value and recognition in the market. In this way, all together we can continue to make the ECO / BIO sector much more professional.
What are your expectations for the future of the organic sector?
Continue with the sustained growth of consumption, production and supply of ECO / BIO products. The market is welcoming them with open arms, so all integrated suppliers must raise awareness to respond to these demands.
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