This year at Natural and Organic Products Europe we had France’s first plant-based creamery exhibiting, Jay&Joy. We recently caught up with them to talk about their success at the show.
Why did you decide to exhibit at NOPEX 22?
We wanted to enter the UK market, being a vegan brand. Also, we have a lot of UK clients that come to our shop in Paris and love our products, so we were excited to launch In the UK this year.
What type of visitors did you meet at the show?
We had great visitors on our stand, from wholefood and vegan stores, e-commerces to wholesalers as well as the bigger retail chains.
What was your highlight? (e.g do you have any successful deals you can share with us now?)
We signed an importer as well as meeting our first two clients, a wholesaler and one of the best organic e-commerce sites in the UK!
What made NOPEX 22 a success for your brand?
For us it was a success because all the visitors we were hoping to meet, we met during the show, so I have to say this tradeshow is one of my top! We participate in many fairs throughout Europe and this one surpassed my expectations. We can’t wait for the next edition!
Thank you Jay&Joy, we can’t wait to welcome you back in 2023.
Get in touch!
If you are considering exhibiting your plant-based or vegan brand, Natural and Organic Products Europe is Europe’s is leading trade show for the natural products, health food and organic industries. At the show, you will have the opportunity to speak to quality buyers and network with other brands.
Anya Zervudachi
Senior Sales Executive – Natural Food Show
e: [email protected]
t: +44 (0) 1273 916527
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