UK-based soft drinks company OHMG has launched what it says is the world’s first water to contain three different types of magnesium in a bid to enhance the mineral’s functionality and bioavailability.

OHMG Magnesium Water has been developed to help consumers top up their magnesium levels without having to take hard-to-swallow pills that, says the brand, often contain magnesium oxide, that doesn’t absorb as well as other types of magnesium.

We knew there was clearly a need for this essential mineral but the problem was that the supplement market was pretty boring

Each can incorporates 60mg of the company’s ‘unique’ TripleMg formula, which includes magnesium citrate to top up depleted magnesium levels; magnesium threonate to aid mental focus and concentration; and magnesium glycinate to help reduce stress and improve sleep.

The drinks come in five varieties: Still, Sparkling, Sparkling Peach & Rosemary + Ashwagandha, Sparkling Raspberry & Lemon Balm +L-Theanine and Sparkling Blackcurrant & Echinacea + Vitamin C.

“We knew there was clearly a need for this essential mineral but the problem was that the supplement market was pretty boring and definitely not sexy,” comments brand co-founder Stuart Walsh. “So we entered the drinks market with the belief that OHMG magnesium water will be the new way to increase intake of this essential mineral and improve their day-to-day health and wellbeing.”

OHMG Magnesium Water has zero calories and contains no sugars or artificial sweeteners.

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