Natural and organic cosmetics trade body NOC Sweden has announced that entries are open for the 4th edition of the Organic Beauty Awards.
NOC welcomes entries from both certified and non-certified brands (non-certified brands are assessed by the OBA quality controller), and also the participation of brands that are not yet present on the Swedish market.
The organisers say they are already receiving a big level of interest from brands and also from media and expect record number of participants.
The award ceremony will take pace at Green Beauty Day in Stockholm on 4 May 2019, says Henrik Olténg, founder and chairman of the organizing group for the Organic Beauty Awards.
The jury is formed of people from diverse professional backgrounds, but each united by a strong interest in natural organic cosmetics, including:
Beauty practitioners – for example, organic skin care therapists
Retail professionals – for example category managers from cosmetic retail chains
Journalists and influencers – people who cover various aspects of NOC products on a daily basis
Celebrities – profiles that gives the competition an extra ‘glow’.
The jury thoroughly test the products during a three-month period and nominate those products which has the highest scores in terms of effect, feel, application and design.
In 2018 more than 200 products were entered. For the 2019 season 16 categories have been selected and includes ‘New product of the year in cooperation with Natural Products Scandinavia’ where the participants has the chance to win a stand at NPS 2019 in Malmö.
Natural Products Scandinavia (MalmöMässan, Malmö, Sweden 14-15 November 2018) is a proud sponsor of the Organic Beauty Awards 2019 for the second year in a row. “OBA is an important event for the natural organic cosmetic industry. It is also a perfect place to meet and interact with colleagues as well as celebrating new and innovative products,” says Melina Viking, sales manager at Natural Products Scandinavia.
For more information, please visit www.organicbeautyawards.org
Come and hear Henrik Olténg talking at this year’s Natural Products Scandinavia show on the theme of ‘The Development of the Swedish Market for Natural, Organic Cosmetics’.
Where? The Natural Beauty Theatre, Natural Products Scandinavia, MalmöMässan, Malmö, Sweden
When? 14 November 2018, 13.15-14.00