What’s the reason behind the expanding assortment of beauty products in pharmacies? Can gluten-free be considered as the mark of quality? Which green brands lead innovation and stand out in the Nordics? What are the new distribution channels for lactose free food?
And who are the most imporant influencers in booming Nordic health and wellness market – policy makers, health bloggers and social media champions, or progressive brands? Certaintly, consumer attitudes towards natural products and the health trends in the Nordics are are playing a key role in shaping packaged food innovation as well as other related industries like beauty and personal care products.
Leading strategic market researche Euromonitor International, follows these trends closely to provide valuable insights to natural and organic operators to them to stay competitive during the period rapid change. If you missed Euromonitor International’s presentations at Natural Products Scandinavia 2018, learn about the future of green and natural by downloading the free slides here: http://go.euromonitor.com/Natural-Products-Scandinavia-Presentations.html
Photo: David Ingemar Hedin, senior analyst at Euromonitor International, speaking at Natural Products Scandinavia