VOG has an organic apple for every need, 12 months a year

The international expertise, origins and wide range of varieties and brands of the Consortium make it the ideal partner for the organic apple category

Annual production of over 35,000 tonnes of organic apples grown in a dedicated area of South Tyrol -Südtirol. Three hundred member growers, a wide range of varieties and brands, 40 export countries and a presence on the market 12 months a year, always with top quality fruit. These are the organic farming numbers of the VOG Consortium of Terlano (Bolzano, Italy), one of the biggest apple producers in Europe.

Home of apples, also organic.
With annual production of 460,000 tonnes of fruit in one of the most famous and acclaimed apple-growing regions, VOG – Home of apples is the place where you can find the right apple for every need and every market, alongside the biggest production and marketing experts.

This also applies to organic produce, which for over thirty years has been an integral part of the Consortium’s development: a growing segment that has become increasingly important every year and which now represents 10% of the surface area cultivated by the consortium’s producers, with a production capacity that is able to meet market demand 12 months a year.

Thanks to its quality and its ability to meet the needs of its customers, VOG’s organic apples are already present in over 40 markets, including Germany, Spain, Italy, UK, Sweden, Norway, Denmark and Benelux, but also outside Europe, in the Middle East and Asia.

Varieties and brands for the modern consumer
Today’s organic market has plenty of potential but is also competitive. For this reason, straightforward organic products are no longer enough for modern consumers; they want brands that guarantee flavour, quality and values that they can identify with.

The VOG range meets these needs because it is able to offer apples suitable for different consumers and lifestyles but always of the utmost quality and from a closely controlled production chain.

VOG is present on the markets with its own Biosüdtirol and Bio Marlene^® – Daughter of the Alps brands, popular with consumers all over the world. The range also includes successful brands like Pink Lady^® Bio, Kanzi^® Bio, Evelina Bio^® and envy^TM bio, and the more recent Giga^®, RedPop^® and Cosmic Crisp^®, three next-generation apples suitable for organic farming and ideal for the second half of the season. Finally, the Consortium’s assortment also includes well-established and exclusively organic brands and varieties like Natyra^®, Topaz, Pilot, Gold Rush and Bonita.

Thanks to its origins, expert and efficient organisation and rich assortment, the VOG Consortium is the ideal partner for managing the organic apple category in stores. To find out more: www.vog.it/en.

The VOG organic range will be present from 14 to 17 February at Biofach, the world’s leading trade fair for organic food, Hall 7, Booth 7-361.