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Biodegradable packaging helps ‘product and packs speak the same language’

Finnish natural cosmetics brand specialist Naviter says that using biodegradable packaging means that its products and packs now “speak the same language”.

The company has selected fully-degradable packaging from Helsinki based Sulapac for its new Atopik range.

Naviter is a fast-growing family-owned company that develops and produces innovative skin and hair care products in Helsinki. The company specialises in professional, medical and eco-friendly cosmetics as well as products for sensitive skin. Atopik All Over Balm will be the first cosmetic product to use Sulapac as its primary packaging.

Sulapac packaging material is made from renewable and sustainable raw materials and wood from sustainably managed Nordic forests.

Sulapac CEO Suvi Haimi: “As a natural cosmetics manufacturer and innovator in its field, Naviter is an ideal partner for us as we share the same values and a vision of a future where cosmetics can be packaged and used without generating harmful plastic waste. Furthermore, both our companies draw inspiration from the purity of Finnish nature.”

” … our packaging and content can now speak the same language”

Naviter’s CEO Anni Linnavirta: “Thanks to Sulapac’s innovative and sustainable packaging, our packaging and content can now speak the same language. Sulapac packaging demonstrates our firm commitment to sustainability and eliminating microplastics, which will be important as we begin to expand into the international market.”

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About the Author

Jim Manson

Writer & Editor
Jim Manson is editor-in-chief of Diversified Communications UK‘s natural and organic publishing portfolio. He’s written widely on environment and development issues for specialist magazines and national media, including the Financial Times, The Guardian, The Times, and World Bank Urban Age

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