UK-based sustainable bamboo tissue company Cheeky Panda has secured an important new listing with WH Smith.
The deal will see The Cheeky Panda’s allergy free, chemical free pocket tissues stocked in a national retail chain for the first time, with a number of branches stocking the brand’s larger tissue cube box and flat box.
A selection of WHSmith stores will also stock The Cheeky Panda’s newest product – fragrance free, biodegradable bamboo baby wipes enriched with purified water, aloe vera and fruit extract.
The full product range is made from 100% sustainable virgin bamboo and includes environmentally friendly pocket tissues, toilet tissues, kitchen towel, dinner napkins and wet wipes. The Cheeky Panda is also the first product range in the UK to be vegan registered with 100% recyclable packaging.
Chris Forbes, Co-Founder of The Cheeky Panda, said, “We are excited to bring our unique product to the high street for the first time and have no doubt The Cheeky Panda product range will excite WHSmith customers.”
He added: “Consumers and retailers are constantly looking for products that offer sustainability that are better for the environment so we’re delighted that WHSmith is supporting our range. It is our goal by 2020 to save 250,000 trees and reduce carbon emissions by 21,000 tons.”
Cheeky Panda products will hit shelves in WH Smith stores from 21 February.