Javier Otero, CEO & Founder of WeTKare
Describe a typical day at work
WeTKare is a new start-up with a new, fresh and different cleaning concept. My day to day is great getting up in the morning and making it known and every day being able to delve deeper into this fascinating sector.
Tell us more specifically what you do, and what makes it so special
I am the founder of WeTKare, an ecological and sustainable cleaning products company.
Could you share with us some great idea to continue promoting this sector?
Within everything that is ecological there are many things to promote, but I would like to mention two. First, without going into great detail and since this is a directed event and largely focused on food, promote local production and change extensive production for vertical production and secondly, adopt concentrated formulas in everything possible to avoid waste resources.
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