Finnish social enterprise Venner Nutrition has teamed with online distribution partner Kerry’s Fresh to offer the UK’s first ‘food box with a conscience’ to families across the country.
Available via the Kerry’s Fresh website, each plant-based recipe box feeds a family of four for five days and is designed to help consumers make the most out of the ingredients, be inventive and minimize food waste.
Packed with fresh fruit and veg, pulses and grains, spices and herbs, along with some store-cupboard essentials, each box includes breakfast, snacks and recipes for evening meals. The ingredients change monthly, with Venner’s team of nutritional experts designing the recipes around the seasons.
This is the first time Venner will sell boxes direct to UK consumers, having worked with charities and local authorities in the UK and Finland since 2018 to support and educate vulnerable families on the benefits of nutrition. As a social enterprise, 51% of profits from box sales will go towards supporting more families in need and progress Venner Nutrition’s mission to end UK food poverty.
As part of the checkout process, customers and businesses can also choose to gift a food box to support a family in need.
“In order to launch Venner Nutrition boxes in the UK, it was key we found a partner we could trust to provide the very best ingredients and Kerry’s Fresh is just that,” says Venner’s head of the UK, Laura Holland. “We can’t wait to get our boxes on the doorstep of families across the country, which in turn will enable us to help even more families in need at such a crucial time for food poverty.”
Dean Kerry, MD of Nottingham-based Kerry’s Fresh, which has been selling locally sourced fruit and veg since 1885, adds: “It’s a pleasure to be working with Venner and supporting them in making a difference to UK food poverty. Whether that’s providing families with healthy and delicious ingredients straight to their door or fulfilling the orders of businesses who want to make a difference to the health of their teams or their local community by bulk buying boxes, we’re looking forward to being part of the Venner journey.”
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