Algatechnologies will use this year’s Vitafoods event to highlight its AstaPure 3% astaxanthin powder. This innovative, whole-algae form of astaxanthin was developed in response to a growing demand for natural ingredients as occurred in nature.
Astaxanthin powder, derived from Haematococcus pluvialis microalgae, is produced using what the company describes as “a sustainable and patented closed-cultivation system energized by natural sunlight”. In addition, Algatechnologies offers Astapure beadlets and oleoresin which are extracted by supercritical CO2 extraction technology that guarantees solvent-free products. AstaPure products enable a ‘clean label’ and can be used in multiple forms of supplements, and cosmeceuticals, as well as in functional foods and beverages.
Algatechnologies is located in Israel’s Arava desert, an eco-friendly environment and an optimal location for algae cultivation, thanks to the stable climate conditions, clean air, water and intense sunlight throughout the year.