From Pink Lady® to Kanzi®, envy™ and Evelina Bio®, via the classic Marlene® and Biosüdtirol® brand varieties: the Italian consortium’s organic range is distributed in over 40 countries worldwide
Annual production of over 30,000 tonnes of organic apples grown in a designated area of South Tyrol – Südtirol in Italy. Three hundred dedicated member growers, a wide range of varieties and brands, 40 export countries and a market presence 12 months a year, always with top-quality fruit. These are the organic farming numbers of the VOG Consortium of Terlano (Bolzano, Italy), one of the biggest apple producers in Europe.
VOG – Home of apples for organic too.
With annual production of 460,000 tonnes of fruit in one of the most famous and acclaimed apple-growing regions, VOG – Home of apples is the place where you can find the right apple for every need and every market, alongside the biggest production and marketing experts.
This also applies to organic produce, which for over thirty years has been an integral part of the Consortium’s development: a growing segment that has become increasingly important every year and which now represents 10% of the surface area cultivated by the consortium’s producers, with a production capacity that can meet market demand 12 months a year.
Thanks to its quality and ability to meet the needs of its customers, VOG’s organic apples are already present in over 40 markets, including Germany, Spain, Italy, UK, Sweden, Norway, Denmark and Benelux, as well as outside Europe, in the Middle East and Asia.
Bio Marlene® and Biosüdtirol®
Today’s organic market has plenty of potential, but is also competitive. For this reason, straightforward organic products are no longer enough for modern consumers; they want brands that guarantee flavour, quality and values with which they can identify.
Thanks to the work of 300 dedicated farming families who are passionate about organic cultivation, VOG’s range meets this need because it can offer consistently high-quality apples suitable for different consumers and lifestyles from a strictly controlled supply chain, 12 months a year.
VOG is present on the markets with its own Biosüdtirol® and Bio Marlene® – Daughter of the Alps brands, popular with consumers all over the world.
The organic brand of the Daughter of the Alps apple guarantees that it comes from South Tyrol – Südtirol, where the climate, soil and experience of passionate growers result in very flavourful, high-quality apples. Biosüdtirol® is the VOG Consortium brand that offers enthusiasts an extensive 100% organic assortment.
The two assortments include organic versions of classic apples such as Fuji, Gala, Granny Smith, Golden Delicious, Braeburn and Red Delicious, as well as specialities appreciated by organic growers and consumers for their special features such as Natyra®, Pilot, Story®, GoldRush®, Natyra® and Topaz.
Thanks to its origin, experienced and efficient organisation, and rich assortment, the VOG Consortium is the ideal partner to manage the organic apple category at your point of sale.
To find out more: www.vog.it/en.